Tools & Calculators

Battle-tested calculators for Shopify operators.

Forecast lifetime value by cohort.

Minimum ROAS to avoid losses.

Gross & net margin after costs.

Months to recoup acquisition cost.

Revenue impact of offers.

How churn shifts MRR/LTV.

Campaign cost vs revenue.

Profit & ROAS Calculator

Estimate profit after COGS, shipping, platform fees, and ads. Use it to set a realistic break-even ROAS target.

Sessions Conversion rate (%) Average order value ($) Ad spend ($)

COGS per order ($) Shipping/fulfillment per order ($) Platform fee (%) Fixed fee per order ($)

Results

Tip: If break-even ROAS is high, improve AOV, reduce COGS, or lift conversion before scaling spend.